CATEGORIES / REQUIREMENTS / FEES


HEALTH, WELLNESS & PHARMA

The Health, Wellness and Pharmaceuticals discipline recognizes outstanding communications created specifically to educate, promote and/or assist in a person's health and well-being.

Download Entry Guide        View Submission Media Requirements




NOTE: The exact same piece may only be entered into a maximum of three different categories per discipline (excluding Craft categories).


VERTICAL MARKETS

Entries from the same industries and categories will be grouped together during judging. When entering your work, you may select from a list of Vertical Market options.

View Vertical Markets




HEALTH, WELLNESS & PHARMA

BRANDED CONTENT

X01. Branded Content - $550 USD
Health, Wellness or Pharma work in which the brand is incorporated into the story and goes beyond traditional product placement or sponsorship.


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HEALTH, WELLNESS & PHARMA

EXPERIENTIAL

X02. Experiential / Immersive / Events - $550 USD
A planned public event, competition or social gathering centered around a Health, Wellness or Pharma brand. Includes installations, such as kiosks, street furniture, live experiences, trade show booths, pop-ups, and constructed public environments.


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HEALTH, WELLNESS & PHARMA

CROSS-PLATFORM

X03. Integrated Branding - $800 USD
A fully integrated Health, Wellness or Pharma brand campaign consisting of 3-10 elements, executed in at least 3 mediums. Mediums can include, but are not limited to, television, print, online, outdoor, or radio.


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HEALTH, WELLNESS & PHARMA

PRODUCT DESIGN

X04. Physical Product - $550 USD
A physical product or object used to communicate, promote and/or assist in the user's Health and Wellness.


X05. Digital Product - $550 USD
A digital product used to communicate, promote and/or assist in the user's Health and Wellness. Includes software, applications, games, services, platforms, etc.


X06. Integrated Digital & Physical Product - $550 USD
A physical product that integrates with a digital product, complementing and enhancing the user experience and/or use of the physical object. Must be used to communicate, promote and/or assist in the user's Health and Wellness.


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HEALTH, WELLNESS & PHARMA

BRANDING

X07. Branding - $550 USD
Elements of an identity system for a Health, Wellness or Pharma brand, including business cards, stationery, logo, branding guidelines, prospectus, etc.


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HEALTH, WELLNESS & PHARMA

PACKAGING

X08. Packaging - $550 USD
Packaging for a commercially available Health, Wellness or Pharma product or line of products.


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HEALTH, WELLNESS & PHARMA

DIRECT MARKETING

X09. Print - Flat & Dimensional - $550 USD
A physical piece of advertising that targets a specific audience, created to promote a Health, Wellness or Pharma brand, product or service. Includes pieces delivered via mail, messenger, handouts, postings, etc.


X10. Digital - $550 USD
A digital piece of advertising as a tool for direct contact with a brand's targeted demographic, created to promote a Health, Wellness or Pharma brand, product or service. Includes online advertising, websites, applications, mobile-first video, etc.


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HEALTH, WELLNESS & PHARMA

FILM

X11. Short Form - $550 USD
Broadcast, online or non-broadcast videos created on behalf of a Health, Wellness or Pharma brand or organization. Short form is reserved for submissions that are less than 45 seconds each.


X12. Long Form - $550 USD
Broadcast, online or non-broadcast videos created on behalf of a Health, Wellness or Pharma brand or organization. Long form is reserved for submissions that are 45 seconds or longer each.


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HEALTH, WELLNESS & PHARMA

DIGITAL

X13. Web - $550 USD
A website, microsite, or web page created to promote a Health, Wellness or Pharma brand, product, or service.


X14. Mobile - $550 USD
A mobile application, site, or tool created to promote a Health, Wellness or Pharma brand, product, or service.


X15. Social Media - $550 USD
Work that leverages the power of social platforms to communicate a Health, Wellness or Pharma–related message and engage its targeted audience.


X16. Use of Technology - $550 USD
Specialized digital technologies applied to a Health, Wellness or Pharma brand, product or service.


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HEALTH, WELLNESS & PHARMA

PRINT & OUTDOOR

X17. Print - Single - $550 USD
A single newspaper, magazine, or poster advertisement to promote a Health, Wellness or Pharma–related brand, product, service, or message.


X18. Print - Campaign - $700 USD
A campaign of 3-5 newspaper, magazine, or poster advertisements to promote a Health, Wellness or Pharma–related brand, product, service, or message.


X19. Outdoor / Ambient - Single - $550 USD
A single piece of out-of-home advertising to promote a Health, Wellness or Pharma–related brand, product, service, or message. Includes billboards, vehicle wraps, transit, point-of-purchase displays, etc.


X20. Outdoor / Ambient - Campaign - $700 USD
A campaign of 3-5 out-of-home advertisements to promote a Health, Wellness or Pharma–related brand, product, service, or message. Includes billboards, vehicle wraps, transit, point-of-purchase displays, etc.


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HEALTH, WELLNESS & PHARMA

PUBLIC RELATIONS

X21. Public Relations - $550 USD
Campaigns, programs and tactics promoting a Health, Wellness or Pharma–related brand, product, service, or message that actively engage consumers/audiences and demonstrate the highest levels of strategic planning, creativity and business results.


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HEALTH, WELLNESS & PHARMA

RADIO

X22. Radio - $550 USD
Advertising in the form of audio-based content such as broadcast or online commercial spots and podcasts for a Health, Wellness or Pharma–related brand, product, service, or message.


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HEALTH, WELLNESS & PHARMA

INNOVATION

X23. Innovation in Health & Wellness - $550 USD
Work for a Health, Wellness or Pharma–related brand, product, service, or message that explores new ideas, devices, or methods in its execution and pushes the boundaries of the discipline.


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