Welcome to The One Show

A new entry season brings a new entry system.

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

The One Club for Creativity is a not for profit organization that celebrates and serves the global advertising and design industries, and when the pandemic began to affect the world earlier in the year, we jumped to make adjustments to help our community.

New This Year

New Entry System

The One Show is making entering even easier this year with a brand new entry system.
Learn More.

Music & Sound Craft Discipline
A new discipline this year, Music & Sound Craft recognizes the specialized skills demonstrated in the production or execution of original, licensed, and adapted music as well as sound in videos, commercial spots, or other work utilizing audio as a key component of its creative.
Learn More.

Innovation & Transformation Categories
A new Innovation category has been added to each discipline to address the ingenuity needed to overcome limitations imposed by the Covid-19 pandemic.
Learn More.


Embrace the Moment


This year, The One Show will be accepting entries in four submission periods. Please note that entry fees increase during each deadline period, based on when an entry is completed in the system, regardless of entry creation date. Please refer to the individual categories or the fees section for more information.

  • Early Deadline: December 31, 2020
  • Regular Deadline: March 12, 2021
  • Extended Deadline: March 19, 2021
  • Final Deadline: March 26, 2021

NEW YORK, NY 10001


Copyright © 2020 The One Club for Creativity. All rights reserved. The One Show® is a registered trademark of The One Club for Creativity.