The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

In 2017 The One Show includes new categories and a new structure, highlighting work in key verticals such as automotive, consumer packaged goods and retail. This year also sees the return of the Penta Pencil, which was launched last year to recognize the best, most creative partnerships between client and agency spanning at least 5 years.
 

Creative Week is May 8-12, 2017


Important Information

Quarterly Deadlines
Q1 DEADLINE: Jul. 29, 2016

Q2 DEADLINE: Sep. 30, 2016

Q3 DEADLINE: Dec. 2, 2016

FINAL DEADLINE: Jan. 27, 2017


One Show Resources

One Show FAQs

Downloads:
2017 One Show Entry Kit coming soon!




2016 Awards Archives

  • Company: adam&eveDDB / London + Blink / London + Zenith Optimedia (media agency) / London + The Mill / London | Client: Harvey Nichols
    Title: Shoplifters
  • Company: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires | Client: Samsung
    Title: Safety Truck
  • Company: dummy. / venice + mcgarrybowen / london + out-sider / london | Client: The Scott's Miracle Grow Company
    Title: I'm Weeding Right Now
  • Company: Grey / New York | Client: Volvo
    Title: Interception
  • Company: BBDO / New York | Client: AT&T
    Title: Close To Home
  • Company: HAVAS PARIS / PUTEAUX + OPEN HOUSE / LOS ANGELES | Client: JUVA SANTE
    Title: Whatever Happens
  • Company: LatinWorks / Austin + Landia USA / Los Angeles + Personal Music / Miami + Whitehouse Post / Los Angeles | Client: Music Has No Enemies
    Title: Jack
  • Company: R/GA / New York + Owlet / Provo | Client: Owlet Baby Care
    Title: Owlet
  • Company: Y&R Team Red / Istanbul | Client: Vodafone
    Title: Vodafone "Between Us"
  • Company: BBH / London + Outsider / London + MPC / London + Factory / London | Client: The Guardian & Observer
    Title: Dinner Party

Past Winners

View the 2016 Rankings
2016 Rankings


Past Winners

Online Archives:
2016 Pencil & Merit Winners

One Show Annuals:
Purchase a One Show Annual

One Show Awards:
Purchase a One Show Pencil