The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

In 2017 The One Show includes new categories and a new structure, highlighting work in key verticals such as automotive, consumer packaged goods and retail. This year also sees the return of the Penta Pencil, which was launched last year to recognize the best, most creative partnerships between client and agency spanning at least 5 years.
 

Creative Week is May 8-12, 2017


Important Information

Quarterly Deadlines
Q2 DEADLINE: Sep. 30, 2016

Q3 DEADLINE: Dec. 2, 2016

FINAL DEADLINE: Jan. 27, 2017


One Show Resources

View One Show FAQ

View Categories & Fees

View All Entry Resources

Downloads:

2017 One Show Entry Guide

Submission Media Requirements


2016 Awards Archives

  • Company: Dentsu Inc. / Tokyo | Client: KOKUYO
    Title: Nameless Paints
  • Company: Venables Bell & Partners / San Francisco + Edelman / Seattle + Starcom MediaVest Group / Chicago + North Kingdom / Los Angeles | Client: REI
    Title: #OptOutside
  • Company: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires | Client: Samsung
    Title: Safety Truck
  • Company: Grey Canada / Toronto | Client: Moms Demand Action for Gun Sense in America
    Title: Not Allowed
  • Company: 3SG BBDO / Tunis + PixelTrade / Tunis | Client: Samsung
    Title: Backup Memory
  • Company: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires | Client: Samsung
    Title: Safety Truck
  • Company: BETC / Paris + BETC Digital / Paris | Client: CANAL+
    Title: The Interactive Form
  • Company: adam&eveDDB / London + Blink / London + Final Cut / London + Manning Gotlieb OMD (Media Agency) / London | Client: John Lewis Insurance
    Title: Tiny Dancer
  • Company: TBWA\Hunt\Lascaris / Johannesburg | Client: Flight Centre, Student Flights
    Title: Travel Before It's Not Fun Anymore
  • Company: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires | Client: Samsung
    Title: Safety Truck

Past Winners

View the 2016 Rankings
2016 Rankings


Past Winners

Online Archives:
2016 Pencil & Merit Winners

One Show Annuals:
Purchase a One Show Annual

One Show Awards:
Purchase a One Show Pencil