CATEGORIES / FEES / REQUIREMENTS

Radio & Audio

Radio & Audio recognizes advertising in the form of audio-based content such as broadcast or online commercial spots and podcasts.

ELIGIBILITY: January 1, 2020 - March 26, 2021

INFORMATION: Project information is required on all entries. A detailed project description (300 words or less) is not required, but is highly recommended.

MEDIA: Each category accepts specific media types. Judging and Supporting media can be attached to your entry after your category is selected.

  • Judging Media: The primary material and content that the jury will be judging.
  • Supporting Media: Secondary material and content that the jury may choose to review at their discretion.
  • Reference Media: These images will be used for reference but will not be judged.



Radio & Audio
Sonic Branding / Branded Audio

RA_01: Sonic Branding / Branded Audio
Regular Deadline Fee: $600.00

A single (1) or series (2-5) of sounds or compositions used to identify a brand. Includes sonic logos, jingles, etc.
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Radio & Audio
Broadcast

RA_02: Broadcast - Single
Regular Deadline Fee: $600.00

A single (1) commercial spot broadcast over national, regional, or satellite radio stations.
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RA_03: Broadcast - Series
Regular Deadline Fee: $750.00

A series (2-5) of commercial spots broadcast over national, regional, or satellite radio stations.
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Radio & Audio
Online

RA_04: Online - Streaming Audio Advertising
Regular Deadline Fee: $600.00

A single (1) or series (2-5) of commercial spots broadcast over an internet radio station or platform.
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RA_05: Online - Branded Podcast
Regular Deadline Fee: $600.00

A single (1) or series (2-5) of podcasts that integrate a brand into its content.
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Radio & Audio
Custom Content

RA_06: Custom Content
Regular Deadline Fee: $600.00

A single (1) or series (2-5) of branded audio content customized to a specific audience. Can be stand-alone or woven into a larger plot or narrative. Includes user-generated content.
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Radio & Audio
Experiential Radio & Audio

RA_07: Experiential Radio & Audio
Regular Deadline Fee: $600.00

A single (1) or series (2-5) of branded audio content that triggers action from the listener. Includes proximity-based listening, user-specific content, physical world interaction, etc.
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Radio & Audio
Craft

RA_08: Craft - Writing - Single
Regular Deadline Fee: $600.00

Writing of a single (1) audio-based piece.
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RA_09: Craft - Writing - Series
Regular Deadline Fee: $750.00

Writing of a series (2-5) of audio-based pieces.
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RA_10: Craft - Sound Design
Regular Deadline Fee: $600.00

Sound design of a single (1) or series (2-5) of audio-based pieces.
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RA_11: Craft - Use of Music
Regular Deadline Fee: $600.00

Use of original or adapted music in a single (1) or series (2-5) of audio-based pieces.
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RA_12: Craft - Direction
Regular Deadline Fee: $600.00

Direction in a single (1) or series (2-5) of audio-based pieces.
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RA_13: Craft - Casting
Regular Deadline Fee: $600.00

Casting in a single (1) or series (2-5) of audio-based pieces.
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Radio & Audio
Innovation & Transformation

RA_14: Innovation in Radio & Audio
Regular Deadline Fee: $600.00

A single (1) or series (2-5) of radio and audio advertising that explores transformative ideas, devices, or methods in its execution and pushes the discipline forward.
NOTE: Entries must include a written explanation of the innovative and transformative aspects of the work.
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RA_15: Innovation in Lockdown
Regular Deadline Fee: $600.00

A single (1) or series (2-5) of radio and audio advertising in which innovation and ingenuity were applied to overcome limitations imposed by the Covid-19 pandemic.
NOTE: Entries must include a written explanation of the ingenuity of the methods used to create the work and how the challenges of social distancing, travel restrictions, talent limitations, reduced budgets, work from home, etc. were addressed.
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