CATEGORIES / FEES / REQUIREMENTS

Interactive & Mobile Craft

Interactive & Mobile Craft recognizes the specialized skills demonstrated in online, mobile, and other digital channels.
View 2021 Winners

ELIGIBILITY: January 1, 2021 - March 4, 2022

INFORMATION: Project information is required on all entries. A detailed project description (300 words or less) is not required, but is highly recommended.

MEDIA: Each category accepts specific media types. Media can be attached to your entry after your category is selected.

  • Judging Media: The primary material and content that the jury will be judging.
  • Supporting Media: Secondary material and content that the jury may review at their discretion.
  • Reference Media: These images will be used for reference but will not be judged.



Interactive & Mobile Craft
UX / UI

IC_01: UX / UI - Utility / Ecommerce
Early Deadline Fee: $575.00

A single (1) or series (2-5) of branded online tools, websites, or mobile applications that facilitates a useful function for the user.

IC_02: UX / UI - User Experience / CX / DX
Early Deadline Fee: $575.00

Overall ease of use of a single (1) or series (2-5) of websites or mobile applications created for a brand, product, message, or service. Includes work integrated across multiple digital channels.

IC_03: UX / UI - Interface Design
Early Deadline Fee: $575.00

Overall look and feel of a single (1) or series (2-5) of websites or mobile applications created for a brand, product, message, or service.
Interactive & Mobile Craft
Cross-Channel UX / UI

IC_04: Cross-Channel UX / UI - Digital / Physical
Early Deadline Fee: $575.00

A single (1) or series (2-5) of branded user experiences that provide a seamless integration between at least one digital device or platform and one physical object.
NOTE: Entries must represent a single work across 2-5 different mediums, including at least 1 physical and 1 digital.
Interactive & Mobile Craft
Creative Use of Data

IC_05: Creative Use of Data
Early Deadline Fee: $575.00

A single (1) or series (2-5) of work for which data was gathered, interpreted, and used to engage with an audience. Data must have played an integral role in the brand's message or distribution strategy.
Interactive & Mobile Craft
Visual Craft

IC_06: Visual Craft - Art Direction
Early Deadline Fee: $575.00

Communication of the overall visual appearance of a single (1) or series (2-5) of interactive, online, or mobile-based work.

IC_07: Visual Craft - Visual Effects
Early Deadline Fee: $575.00

Visual effects applied to a single (1) or series (2-5) of websites, mobile applications, smart devices, or other interactive digital work. Includes motion graphics, virtual reality, augmented reality, etc.

IC_08: Visual Craft - Animation
Early Deadline Fee: $575.00

Animation applied to a single (1) or series (2-5) of websites, mobile applications, smart devices, or other interactive digital work.
Interactive & Mobile Craft
Audio Craft

IC_09: Audio Craft - Music
Early Deadline Fee: $575.00

Use of original or adapted licensed music in a single (1) or series (2-5) of websites, mobile applications, smart devices, or other interactive digital work.

IC_10: Audio Craft - Sound
Early Deadline Fee: $575.00

Sound design for a single (1) or series (2-5) of websites, mobile applications, smart devices, or other interactive digital work. Also includes sound effects.
Interactive & Mobile Craft
Writing

IC_11: Writing
Early Deadline Fee: $575.00

Writing in a single (1) or series (2-5) of interactive, online, or mobile-based work.
Interactive & Mobile Craft
Use of Technology

IC_12: Use of Technology
Early Deadline Fee: $575.00

New or existing digital technologies applied to a single (1) or series (2-5) of interactive, online, or mobile-based work.
NOTE: No special equipment will be used for judging. The required submission media must showcase the technology.
Interactive & Mobile Craft
Innovation & Transformation

IC_13: Innovation in Interactive & Mobile Craft
Early Deadline Fee: $575.00

A single (1) or series (2-5) of interactive, online, and mobile-based work that explores transformative ideas, devices, or methods in its execution and pushes the discipline forward.
NOTE: Entries must include a written explanation of the innovative and transformative aspects of the work.

IC_14: Innovation in Lockdown
Early Deadline Fee: $575.00

A single (1) or series (2-5) of interactive, online, or mobile-based work in which innovation and ingenuity were applied to overcome limitations imposed by the Covid-19 pandemic.
NOTE: Entries must include a written explanation of the ingenuity of the methods used to create the work and/or to engage the client's audience in a way that addressed the challenges of the pandemic, including social distancing, travel restrictions, talent limitations, reduced budgets, work from home, etc.

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